检索到 20 条 主题词=BRANDING MARKETING 的结果
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西文图书1.Brand admiration : building a business people love / F713.50/E134
馆藏复本：3
可借复本：3 C. W. Park, Deborah MacInnis, Andreas Eisengerich ; forewod by Allen Weiss.
Wiley, [2016]
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西文图书2.The Identity Trinity : Brand Image&Positioning Forcatalogs / F273.2/E24
馆藏复本：1
可借复本：1 by Glenda shasho jones.
Cowles Business Media, 1997.
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西文图书3.Reflections on A Cultural Brand connectting with lifestyles : F270/E51
馆藏复本：1
可借复本：1 Harvey Hartman.
The Hartman Group,Inc, 2003.
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西文图书4.Destination branding : creating the unique destination proposition / Second edition F590.6/E1
馆藏复本：1
可借复本：1 [edited by] Nigel Morgan and Annette Pritchard, Roger Pride
Elsevier Butterworth-Heinemann, 2004
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西文图书5.Brands & advertising : how advertising effectiveness influences brand equity/ F713.56/E16
馆藏复本：1
可借复本：1 Giep Franzen.
Admap Publications, 1999.
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西文图书6.Creating powerful brands in consumer, service, and industrial markets / 2nd ed. F713.5/E202
馆藏复本：1
可借复本：1 Leslie de Chernatony and Malcolm McDonald.
Butterworth-Heinemann, 1998.
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西文图书7.Storytelling : branding in practice / F713.50/E99
馆藏复本：1
可借复本：1 Klaus Fog, Christian Budtz, Baris Yakaboylu.
Springer, 2005.
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西文图书8.Leveraging the corporate brand / F713.5/E134
馆藏复本：1
可借复本：1 by James R. Gregory with Jack G. Wiechmann.
NTC Business Books, c1997.
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西文图书9.Building brands directly : creating business value from customer relationships / F713.5/E124
馆藏复本：1
可借复本：1 Stewart Pearson.
New York University Press, 1996.
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西文图书10.The brand marketing book : creating, managing, and extending the value of your brand / F713.56/E8
馆藏复本：1
可借复本：1 Joe Marconi.
NTC Business Books, c2000.
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西文图书11.Beyond branding : how savvy marketers build brand equity to create products and open new markets / F760.5/E18
馆藏复本：1
可借复本：1 Joe Marconi.
Probus Pub. Co., c1993.
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西文图书12.The breakaway brand : how great brands stand out / F273.2/E16
馆藏复本：1
可借复本：1 Francis J. Kelly III, Barry Silverstein.
McGraw-Hill, c2005.
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西文图书13.There's no business that's not show business : marketing in an experience culture / F713.5/E94
馆藏复本：1
可借复本：1 Bernd H. Schmitt, David L. Rogers, Karen Vrotsos.
Financial Times Prentice Hall, c2004.
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西文图书14.Branding online / F713.36/E38
馆藏复本：1
可借复本：1 Keith Drew.
Universe Pub., 2002.
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西文图书15.Warp-speed branding : the impact of technology on marketing / F713.50/E40
馆藏复本：1
可借复本：1 by Agnieszka Winkler.
John Wiley & Sons, c1999.
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西文图书16.The brand chartering handbook : how brand organizations learn "living scripts" / F273.2/E10
馆藏复本：1
可借复本：1 Chris Macrae and co-workers of the world class branding network.
Economist Intelligence Unit ; c1996.
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西文图书17.The case for B2B branding : pulling away from the business to business pack / 1st ed. F273.2/E9
馆藏复本：1
可借复本：1 Bob Lamons.
Thomson/South-Western, c2005.
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西文图书18.Trump University branding 101 : how to build the most valuable asset of any business / F713.5/E19
馆藏复本：2
可借复本：2 Don Sexton.
Wiley, c2008.
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西文图书19.Accidental branding : how ordinary people build extraordinary brands / F713.5/E17
馆藏复本：2
可借复本：2 David Vinjamuri.
John Wiley & Sons, Inc., c2008.
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西文图书20.CEO of Earth : a ground-breaking guide to building the ultimate brand / F272.91/E6
馆藏复本：2
可借复本：2 Simon Hammond.
John Wiley & Sons, 2010.
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