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西文图书1.The consumer and corporate accountability / F737.123/E11
馆藏复本:1
可借复本:1 edited by Ralph Nader ; with the assistance of Jean Carper.
Harcourt Brace Jovanovich, c1973.
(0) 馆藏 -
西文图书2.The observational research handbook : understanding how consumers live with your product / F737.123/E10
馆藏复本:1
可借复本:1 Bill Abrams.
NTC Business Books, c2000.
(0) 馆藏 -
西文图书3.The social dynamics of marketing / F737.123/E8
馆藏复本:1
可借复本:1 [compiled by] Conrad Berenson and Henry Eilbirt.
Random House, c1973.
(0) 馆藏 -
西文图书4.Marketing in the service sector / F737.123/E9
馆藏复本:1
可借复本:1 John M. Rathmell.
Winthrop Publishers, c1974.
(0) 馆藏 -
西文图书5.Divide and conquer : target your customers through market segmentation / F737.123/E3
馆藏复本:1
可借复本:1 Harry Webber.
John Wiley & Sons, c1998.
(0) 馆藏 -
西文图书6.The kids market : myths and realities / F737.123/E5
馆藏复本:1
可借复本:1 James U. McNeal.
Paramount Market, 1999.
(0) 馆藏 -
西文图书7.The future ain't what it used to be : 40 cultural trends transforming your job, your life, your w... F737.123/E2
馆藏复本:1
可借复本:1 Iconoculture, Inc. (Mary Meehan, Larry Samuel, Vickie Abrahamson).
Riverhead Books, 1998.
(0) 馆藏 -
西文图书8.Trillion-dollar moms : marketing to a new generation of mothers / F737.123/E4
馆藏复本:1
可借复本:1 Maria T. Bailey and Bonnie W. Ulman.
Dearborn Trade Pub., c2005.
(0) 馆藏 -
西文图书9.Marketing mistakes / 6th ed. F737.123/E7
馆藏复本:1
可借复本:1 Robert F. Hartley.
Wiley, c1995.
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西文图书10.Advertising and marketing to the new majority / F737.123/E6
馆藏复本:1
可借复本:1 Gail Baker Woods.
Wadsworth Pub. Co., c1995.
(0) 馆藏 -
西文图书11.Mass affluence : seven new rules of marketing to today's consumer / F737.123/E1
馆藏复本:1
可借复本:1 Paul Nunes, Brian Johnson.
Harvard Business School Press, c2004.
(0) 馆藏 -
西文图书12.Consumer behavior = 消费者行为学 : building marketing strategy / 7th ed. F737.123.5/E1
馆藏复本:5
可借复本:5 Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
China Machine Press, 1998.
(0) 馆藏 -
中文图书13.美国市场经济与21世纪商业趋势 F737.123/1
馆藏复本:5
可借复本:5 (美) 彼得·H·安东尼奥, 凯瑟林·惠特曼著
中国人民大学出版社 2001
(0) 馆藏

