MARC状态：审校 文献类型：西文图书 浏览次数：45
- 题名/责任者:
- The environmental marketing imperative : strategies for transforming environmental commitment into a competitive advantage / Bob Frause, Julie Colehour ; with research and editing assistance by Laura Dickinson.
- 出版发行项:
- Chicago ; Cambridge [England] : Probus Pub. Co., c1994.
- ISBN:
- 1557385386
- 载体形态项:
- vii, 264 p. : ill. ; 24 cm.
- 个人责任者:
- Frause, Bob.
- 附加个人名称:
- Colehour, Julie.
- 论题主题:
- Green marketing.
- 论题主题:
- Product management-Environmental aspects.
- 中图法分类号:
- F713.5
- 书目附注:
- Includes bibliographical references (p. 199-200) and index.
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