机读格式显示(MARC)
- 000 01004nam a2200277 a 4500
- 008 940218s1994 ilua b 001 0 eng d
- 035 __ |a (OCoLC)29574823
- 040 __ |a IStc |c IStc |d DLC
- 050 00 |a HF5413 |b .F73 1994
- 245 14 |a The environmental marketing imperative : |b strategies for transforming environmental commitment into a competitive advantage / |c Bob Frause, Julie Colehour ; with research and editing assistance by Laura Dickinson.
- 260 __ |a Chicago ; |a Cambridge [England] : |b Probus Pub. Co., |c c1994.
- 300 __ |a vii, 264 p. : |b ill. ; |c 24 cm.
- 504 __ |a Includes bibliographical references (p. 199-200) and index.
- 650 _0 |a Green marketing.
- 650 _0 |a Product management |x Environmental aspects.
- 700 1_ |a Colehour, Julie.