珠海科技学院图书馆书目检索系统

Online Public Access Catalogue

题名/责任者:

Advertising and marketing to the new majority / Gail Baker Woods.

出版发行项:

Belmont, Calif. : Wadsworth Pub. Co., c1995.

ISBN:

0534241921

载体形态项:

x, 182 p. : ill. ; 24 cm.

个人责任者:

Baker-Woods, Gail.

论题主题:

Advertising-United States.

论题主题:

Marketing-United States.

论题主题:

Minority consumers-United States.

论题主题:

Ethnic groups-United States.

论题主题:

Advertising-United States-Case studies.

论题主题:

Marketing-United States-Case studies.

中图法分类号:

F737.123

科图法分类号:

29.4197

书目附注:

Includes bibliographical references and index.

豆瓣简介：