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MARC状态:审校 文献类型:西文图书 浏览次数:47

题名/责任者:
Profitable exporting : a complete guide to marketing your products abroad / John S. Gordon, Jack R. Arnold.
出版发行项:
New York : Wiley, c1988.
ISBN:
0471613347
载体形态项:
x, 358 p. : ill. ; 24 cm.
个人责任者:
Gordon, John S., 1944-
附加个人名称:
Arnold, Jack R., 1918-
论题主题:
Export marketing-United States.
中图法分类号:
F740.2
一般附注:
Includes index.
书目附注:
Bibliography: p. 354.
内容附注:
Introduction to exporting : getting into the export business -- The market for your products : identifying and quantifying your export potential -- Organize your company for export -- The trip abroad -- Developing agents and/or distributors abroad -- Transportation -- Marine insurance -- Cost calculations -- Communications, offers, and complaints -- Financing your export sales -- Countertrade -- Foreign exchange -- Export documents and export licenses -- Tariff and nontariff barriers to exports -- Exporting to Canada -- Exporting to Japan -- Trading with Taiwan and the People's Republic of China -- Exporting to the European Economic Community -- Indirect exports -- Investing abroad -- A look into your future -- Appendixes: Trade development offices in the U.S. Department of Commerce. International Trade Administration/US&FCS District Offices. IEP desk officers by country. Foreign embassies in the United States. Private and government organizations of interest to U.S. exporters. U.S. and foreign commercial service overseas commercial sections. Foreign aid agencies.
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