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西文图书1.International and global marketing : concepts and cases / 2nd ed. F740.2/E5
馆藏复本:5
可借复本:5 [edited by] Taylor W. Meloan, John L. Graham = 国际市场营销学 / 泰勒 W. 米洛安, 约翰 L. 格雷厄姆著.
机械工业出版社, 2006.
(0) 馆藏 -
西文图书2.Global marketing / 7th edition. F740.2/E15
馆藏复本:3
可借复本:3 Svend Hollensen = 国际市场营销学 / (丹) 斯文德·霍伦森著.
机械工业出版社, 2019.
(0) 馆藏 -
西文图书3.Cases in direct marketing / 2nd ed. F713.5/E216
馆藏复本:1
可借复本:1 Herbert E. Brown, Paula M. Saunders, Bruce Buskirk; foreword by Bob Stone.
NTC Business Books, c1996.
(0) 馆藏 -
西文图书4.Marketing in Europe F713.50/E104
馆藏复本:1
可借复本:1 [by] R. L. T. Bickers.
Gower Press, 1971.
(0) 馆藏 -
西文图书5.Export strategy, markets and competition / F740/E10
馆藏复本:1
可借复本:1 Nigel Piercy.
Allen & Unwin, 1982.
(0) 馆藏 -
西文图书6.International marketing : a strategic approach to world markets / F740.2/E12
馆藏复本:1
可借复本:1 Simon Majaro.
Allen & Unwin, 1977.
(0) 馆藏 -
西文图书7.Global brand strategy : unlocking brand potential across countries, cultures & markets / F760.5/E13
馆藏复本:1
可借复本:1 Sicco Van Gelder.
Sterling, VA : Kogan Page, c2003.
(0) 馆藏 -
西文图书8.The global marketing imperative / F752.6/E1
馆藏复本:1
可借复本:1 Michael R. Czinkota, Ilkka A. Ronkainen, John J. Tarrant.
NTC Business Books, c1995.
(0) 馆藏 -
西文图书9.Profitable exporting : a complete guide to marketing your products abroad / F740.2/E10
馆藏复本:1
可借复本:1 John S. Gordon, Jack R. Arnold.
Wiley, c1988.
(0) 馆藏 -
西文图书10.International and global marketing : concepts and cases / 2nd ed. F740.2/E11
馆藏复本:1
可借复本:1 [edited by] Taylor W. Meloan, John L. Graham.
Irwin/McGraw Hill, 1995.
(0) 馆藏 -
西文图书11.Multinational direct marketing : the methods and the markets / F740.4/E3
馆藏复本:1
可借复本:1 Richard N. Miller .
McGraw-Hill, c1995.
(0) 馆藏 -
西文图书12.International marketing management / F713.56/E3
馆藏复本:1
可借复本:1 Subhash C. Jain.
Kent Pub. Co., c1984.
(0) 馆藏 -
西文图书13.The handbook of international direct marketing : an essential country-by-country guide and direct... F740.2/E6
馆藏复本:1
可借复本:1 edited by Adam Baines and Sheila Lloyd.
Kogan Page, c1996.
(0) 馆藏 -
西文图书14.ABC of export marketing / F740.2/E8
馆藏复本:1
可借复本:1 M. Sampangi.
Sterling Pub., 1982.
(0) 馆藏 -
西文图书15.Marketing across cultures / 2nd ed. F740.2/E7
馆藏复本:1
可借复本:1 Jean-Claude Usunier.
Prentice Hall, 1996.
(0) 馆藏 -
西文图书16.Industrialization in Malaysia : import substitution and infant industry performance / F433.8/E1
馆藏复本:1
可借复本:1 Rokiah Alavi.
Routledge, 1996.
(0) 馆藏 -
西文图书17.The Convergence of international and domestic markets / F740.2-532/E1
馆藏复本:1
可借复本:1 edited by David B. Audretsch, Leo Sleuwaegen, Hideki Yamawaki.
North-Holland, 1989.
(0) 馆藏 -
西文图书18.Global marketing / F740.2/E4
馆藏复本:6
可借复本:6 Syed H. Akhter = 全球市场营销学 /希德·H. 阿科特著.
东北财经大学出版社, 1998.
(0) 馆藏 -
西文图书19.International advertising : communicating across cultures / F713.8/E7
馆藏复本:6
可借复本:6 Barbara Mueller = 国际广告 :跨文化沟通 / 芭芭拉·缪勒 著.
东北财经大学出版社, 1998.
(0) 馆藏 -
西文图书20.International marketing strategy contemporary readings = 国际营销战略研究 / [Reprinted ed.] F740.2/E2
馆藏复本:1
可借复本:1 Isobel Doole, Robin Lowe.
东北财经大学出版社, 1998.
(0) 馆藏
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