MARC状态：审校 文献类型：西文图书 浏览次数：50
- 题名/责任者:
- The handbook of Key customer relationship management : the definitive guide to winning, managing and developing key account business / Ken Burnett.
- 出版发行项:
- London : Prentice Hall, 2001.
- ISBN:
- 0273650319
- 载体形态项:
- xix, 401 p. : ill. ; 24 cm.
- 个人责任者:
- Burnett, Ken.
- 论题主题:
- Selling-Key accounts.
- 论题主题:
- Marketing-Key accounts.
- 论题主题:
- Customer services.
- 中图法分类号:
- F713.3-62
- 书目附注:
- Includes bibliographical references and index.
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