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Online Public Access Catalogue

题名/责任者:

The handbook of international direct marketing : an essential country-by-country guide and directory / edited by Adam Baines and Sheila Lloyd.

版本说明:

3rd ed.

出版发行项:

London : Kogan Page, c1996.

ISBN:

0749419792 (pbk.)

载体形态项:

xxxi, 599 p. : ill. (some col.) ; 24 cm.

变异题名:

International direct marketing.

附加个人名称:

Baines, Adam

附加个人名称:

Lloyd, Sheila

附加团体名称:

European Direct Marketing Association

论题主题:

Advertising, Direct-mail-Handbooks, manuals, etc

论题主题:

Export marketing-Handbooks, manuals, etc

中图法分类号:

F740.2

一般附注:

"Published in association with the European Direct Marketing Association"--Cover.

一般附注:

Includes indexes.

语种附注:

English

豆瓣简介：