MARC状态：审校 文献类型：西文图书 浏览次数：50
- 题名/责任者:
- Marketing to the mindset of boomers and their elders / Carol M. Morgan and Doran J. Levy.
- 出版发行项:
- Saint Paul, MN : Attitudebase, c2002.
- ISBN:
- 0970560516
- 载体形态项:
- ix, 383 p. ; 24 cm.
- 个人责任者:
- Morgan, Carol M.
- 附加个人名称:
- Levy, Doran J.
- 论题主题:
- Market segmentation-United States
- 论题主题:
- Older consumers-United States
- 论题主题:
- Consumer behavior-United States
- 论题主题:
- Baby boom generation-United States
- 论题主题:
- Marketing-United States-Management
- 中图法分类号:
- F713.54
- 书目附注:
- Includes bibliographical references and index.
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| 索书号 | 条码号 | 年卷期 | 馆藏地 | 书刊状态 | 还书位置 |
| F713.54/E1 | E000027611 | c2002. |  外文阅览区
|
可借 | 外文阅览区 |
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