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检索到 13 条 主题词=DATABASE MARKETING 的结果    

 


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  1. 西文图书1.The new direct marketing : how to implement a profit-driven database marketing strategy / 2nd ed. F713.50/E130

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    David Shepard Associates, Inc. ; with individual contributions by Rajeev Batra ... [et al.].
    Irwin Professional, c1995.
    (0) 馆藏

  2. 西文图书2.Strategic electronic marketing : managing e-business / 2nd ed. F713.36/E61

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    Brad Alan Keindl.
    Thomson/South-Western, c2003.
    (0) 馆藏

  3. 西文图书3.The complete database marketer : second-generation strategies and techniques for tapping the powe... F764.6/E1

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    Arthur M. Hughes.
    McGraw-Hill, c1996.
    (0) 馆藏

  4. 西文图书4.Strategic database marketing / F713.5-39/E1

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    Rob Jackson, Paul Wang ; foreword by Don E. Schultz.
    NTC Business Books, c1994.
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  5. 西文图书5.Opt-in marketing : increase sales exponentially with consenual marketing / F713.5/E86

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    Ernan Roman, Scott Hornstein.
    McGraw-Hill, c2004.
    (0) 馆藏

  6. 西文图书6.How to find and cultivate customers through direct marketing / F713.58/E3

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    Martin Baier ; foreword by Bob Stone
    NTC Business Books, c1996
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  7. 西文图书7.The new rules of marketing : how to use one-to-one relationship marketing to be the leader in you... F715.5/E2

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    Frederick Newell.
    McGraw-Hill, c1997.
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  8. 西文图书8.Marketing in the cyber age : the why, the what, and the how / F713.5/E23

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    Kurt Rohner.
    J. Wiley, c1998.
    (0) 馆藏

  9. 西文图书9.Managing database marketing technology for success : a study of experiences and "best practices"... F713.3/E31

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    commissioned by Direct Marketing Association ; prepared by Deloitte & Touche.
    Direct Marketing Association, c1992.
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  10. 西文图书10.Desktop database marketing / F713.584/E2

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    Jack Schmid, Alan Weber.
    NTC Business Books, c1998.
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  11. 西文图书11.Desktop direct marketing : how to use up-to-the-minute technologies to find and reach new custome... F713.3/E35

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    Sunny Baker, Kim Baker.
    McGraw-Hill, c1995.
    (0) 馆藏

  12. 西文图书12.Database marketing : the new profit frontier / F713.3/E24

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    Ed Burnett.
    Morris-Lee Pub. Group, 1996.
    (0) 馆藏

  13. 西文图书13.All consumers are not created equal : the differential marketing strategy for brand loyalty and p... TP311.13/E13

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    Garth Hallberg.
    John Wiley & Sons, c1995.
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