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检索到 17 条 主题词=COMMUNICATION IN MARKETING 的结果    

 


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  1. 西文图书1.Developing a creative and innovative integrated marketing communications plan : a working model / F713.50/E123

    馆藏复本:1
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    James R. Ogden.
    Prentice Hall, c1998.
    (0) 馆藏

  2. 西文图书2.Marketing communication; modern promotional strategy F713.3/E71

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    [by] Frederick E. Webster, Jr.
    Ronald Press Co. [1971]
    (0) 馆藏

  3. 西文图书3.Business to business communications handbook / F713.50/E117

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    Fred R. Messner
    NTC Business Books in conjunction with the Association of National Advertisers, [1992]
    (0) 馆藏

  4. 西文图书4.Forensic marketing : optimizing results from marketing communication : the essential guide / F713.5/E203

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    Gavin Barrett.
    McGraw-Hill, c1995.
    (0) 馆藏

  5. 西文图书5.Introduction to marketing communication : an integrated approach / F713.5/E191

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    John Burnett, Sandra Moriarty.
    Prentice Hall, c1998.
    (0) 馆藏

  6. 西文图书6.Marketing for the new millennium : applying new techniques / 1st ed. F713.5/E159

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    Jay W. Tolman.
    Oasis Press, c1998.
    (0) 馆藏

  7. 西文图书7.Marketing communications : integrated theory, strategy & tactics / F713.51/E8

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    James G. Hutton, Francis J. Mulhern.
    Pentagram Pub., c2002.
    (0) 馆藏

  8. 西文图书8.Value-added public relations : the secret weapon of integrated marketing / C912.3/E10

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    Thomas L. Harris ; foreword by Philip Hotler.
    NTC Business Books, c1998.
    (0) 馆藏

  9. 西文图书9.Exposure! : how to market so your message is unavoidable / F713.50/E55

    馆藏复本:1
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    Kevin B. Tynan.
    Dartnell, c1997.
    (0) 馆藏

  10. 西文图书10.Space race : an inside view of the future of communications planning / F713.5/E68

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    Jim Taylor.
    John Wiley, c2005.
    (0) 馆藏

  11. 西文图书11.Mobile marketing : the message revolution / F626/E1

    馆藏复本:1
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    Matt Haig.
    Kogan Page, 2002.
    (0) 馆藏

  12. 西文图书12.Strategies for implementing integrated marketing communications / F713.52/E13

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    Larry Percy.
    NTC Business Books, 1997.
    (0) 馆藏

  13. 西文图书13.Communities dominate brands : Business and marketing challenges for the 21st century / F713.50/E57

    馆藏复本:1
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    Tomi T. Ahonen and Alan Moore.
    Futuretext, 2005.
    (0) 馆藏

  14. 西文图书14.Strategic marketing communications : new ways to build and integrate communications / revised ed. F713.5/E42

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    Paul Smith, Chris Berry and Alan Pulford.
    Kogan Page, c1999.
    (0) 馆藏

  15. 西文图书15.The 360 degree brand in Asia : creating more effective marketing communications / F713.50/E42

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    by Mark Blair, Richard Armstrong, Mike Murphy.
    John Wiley & Sons (Asia), 2003.
    (0) 馆藏

  16. 西文图书16.Managing sales leads : how to turn every prospect into a customer / F713.3/E21

    馆藏复本:1
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    Bob Donath ... [et al.].
    NTC Business Books, c1995
    (0) 馆藏

  17. 西文图书17.POP! : stand out in any crowd / 1st ed. F713.8/E10

    馆藏复本:1
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    Sam Horn.
    Perigee, c2006.
    (0) 馆藏


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