检索到 7 条 分类号=4910.13 的结果
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西文图书1.Hitting the sweet spot : how consumer insights can inspire better marketing and advertising / 1st... F713.5/E227
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可借复本：1 by Lisa Fortini-Campbell.
The Copy Workshop, c1992.
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西文图书2.Brought to you by : postwar television advertising and the American dream / F713.8/E41
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可借复本：1 Lawrence R. Samuel.
University of Texas Press, 2001.
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西文图书3.Total access : giving customers what they want in an anytime, anywhere world / F713.5/E164
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可借复本：1 Regis McKenna.
Harvard Business School Press, c2002.
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西文图书4.Services marketing : integrating customer focus across the firm / 2nd ed. F719/E14
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可借复本：1 Valarie A. Zeithaml, Mary Jo Bitner.
Irwin/McGraw-Hill, c2000.
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西文图书5.Encyclopedia of major marketing campaigns / F713.8/E37
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可借复本：1 Thomas Riggs, editor.
Gale Group, 2000.
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西文图书6.The customer delight principle : exceeding customers' expectations for bottom-line success / F713.55/E16
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可借复本：1 Timothy Keiningham and Terry Vavra.
McGraw Hill c2001.
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西文图书7.Hub culture : the next wave of urban consumers / F713.55/E12
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可借复本：1 Stan Stalnaker.
Wiley, 2002.
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