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Online Public Access Catalogue

题名/责任者:

Branding@thedigitalage / edited by Herbert Meyers and Richard Gerstman.

出版发行项:

Basingstone, Hampshire ; New York : Palgrave, 2001.

ISBN:

033394769X

载体形态项:

xii, 178 p. : ill. ; 25 cm.

变异题名:

Branding @ the digital age.

变异题名:

Branding at the digital age.

附加个人名称:

Meyers, Herbert M.

附加个人名称:

Gerstman, Richard.

论题主题:

Internet marketing.

论题主题:

Brand name products.

中图法分类号:

F713.36

书目附注:

Includes bibliographical references and index.

豆瓣简介：