机读格式显示(MARC)
- 000 00763nam a2200277 4500
- 008 711207s1971 enka b 001 0 eng
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HF5415 |b .W5478
- 100 1_ |a Wilson, Aubrey.
- 245 14 |a The art and practice of marketing: |b a decade of experimentation.
- 260 __ |a London, |b Hutchinson, |c 1971.
- 300 __ |a ix, 150 p. |b illus. |c 23 cm.
- 490 1_ |a The Hutchinson marketing library
- 504 __ |a Includes bibliographies.
- 650 _0 |a Marketing research.