机读格式显示(MARC)

• 000 01069cam a2200325 a 4500

• 001 0000378741

• 003 CAL

• 005 20191126141700.0

• 008 920904s1994 ilua b 001 0 eng

• 010 __ |a 92034249

• 020 __ |a 0844234540

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.3 |b .D88 1994

• 082 00 |a 658.8/12 |2 20

• 090 __ |a F713.55/E58

• 093 __ |a F713.55 |2 4

• 099 __ |a CAL 022005037094

• 100 1_ |a Dutka, Alan F.

• 245 10 |a AMA handbook for customer satisfaction / |c Alan Dutka.

• 246 30 |a Handbook for customer satisfaction

• 246 30 |a Customer satisfaction

• 260 __ |a Chicago, Ill. : |b American Marketing Association ; |a Lincolnwood, Ill., U.S.A. : |b NTC Business Books, |c c1994.

• 300 __ |a viii, 231 p. : |b ill. ; |c 24 cm.

• 500 __ |a At head of title: American Marketing Association.

• 504 __ |a Includes bibliographical references (p. 219-222) and index.

• 650 _0 |a Consumers |x Research.

• 650 _0 |a Consumer satisfaction |x Research.

• 710 2_ |a American Marketing Association.

• 920 __ |a 222016 |z 1

• 998 __ |a SJT