机读格式显示(MARC)
- 000 00794cam a2200277 a 4500
- 008 860709s1987 nyua b 00110 eng
- 050 00 |a HF5415 |b .W366 1987
- 099 __ |a CAL 022000391231
- 100 1_ |a Weinrauch, J. Donald, |d 1942- |0 CAL n2005260495# |7 ba0yba0y
- 245 14 |a The marketing problem solver / |c J. Donald Weinrauch.
- 260 __ |a New York : |b Wiley, |c c1987.
- 300 __ |a xvi, 319 p. : |b ill. ; |c 25 cm.
- 440 _0 |a Wiley series on business strategy
- 504 __ |a Includes bibliography (p. 311-312) and index.