机读格式显示(MARC)

• 000 00702nam a2200241 a 4500

• 001 0000374195

• 005 20190930095900.0

• 008 880121s1988 ilua b 001 0 eng

• 010 __ |a 88002447

• 020 __ |a 0870947729

• 035 __ |a (DLC) 88002447

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.2 |b .A485 1988

• 082 00 |a 658.8/3 |2 19

• 090 __ |a F713.52/E19

• 093 __ |a F713.52 |2 5

• 100 1_ |a Andreasen, Alan R., |d 1934-

• 245 10 |a Cheap but good marketing research / |c Alan R. Andreasen.

• 260 __ |a Homewood, Ill. : |b Dow Jones-Irwin, |c c1988.

• 300 __ |a xv, 281 p. : |b ill. ; |c 24 cm.

• 504 __ |a Includes bibliographies and index.

• 650 _0 |a Marketing research.

• 920 __ |a 222016 |z 1