机读格式显示(MARC)
- 010 __ |a 7-81029-923-9 |d CNY35.00
- 099 __ |a CAL 012005053862
- 100 __ |a 20060929d2004 em y0chiy50 ea
- 200 1_ |a 新编中外广告通史 |A xin bian zhong wai guang gao tong shi |d = A general history of Chinese and world advertising |f 刘家林著 |z eng
- 210 __ |a 广州 |c 暨南大学出版社 |d 2004
- 225 2_ |a 高等院校新闻传播学系列教材 |A gao deng yuan xiao xin wen chuan bo xue xi lie jiao cai
- 410 _0 |1 2001 |a 高等院校新闻传播学系列教材
- 510 1_ |a General history of Chinese and world advertising |z eng
- 517 1_ |a 中外广告通史 |A zhong wai guang gao tong shi
- 606 0_ |a 广告 |A guang gao |x 经济史 |y 世界
- 690 __ |a F713.8-091 |v 4
- 701 _0 |a 刘家林 |A liu jia lin |4 著
- 801 _0 |a CN |b SCT |c 20050511
- 801 _2 |a CN |b LJUZC |c 20060929
- 905 __ |a LJUZC |d F713.8-09/1=2
- 905 __ |a LJUZC |d F713.8-091/1-2