机读格式显示(MARC)

• 000 00945nam a2200325 a 4500

• 001 0000374070

• 003 CAL

• 005 20190929155400.0

• 008 010706s2001 enka b 001 0 eng

• 010 __ |a 2001036552

• 020 __ |a 033394769X

• 035 __ |a cua000198401

• 040 __ |a DLC |c DLC |d CVU

• 042 __ |a pcc

• 082 00 |a 658.8/27 |2 21

• 090 __ |a F713.36/E47

• 093 __ |a F713.36 |2 4

• 099 __ |a CAL 022003160756

• 245 00 |a Branding@thedigitalage / |c edited by Herbert Meyers and Richard Gerstman.

• 246 3_ |a Branding @ the digital age.

• 246 3_ |a Branding at the digital age.

• 260 __ |a Basingstone, Hampshire ; |a New York : |b Palgrave, |c 2001.

• 300 __ |a xii, 178 p. : |b ill. ; |c 25 cm.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Internet marketing.

• 650 _0 |a Brand name products.

• 700 1_ |a Meyers, Herbert M.

• 700 1_ |a Gerstman, Richard.

• 920 __ |a 222016 |z 1

• 998 __ |a SHCD