机读格式显示(MARC)
- 000 00742cam a2200253 a 4500
- 008 960903s1997 ilua b 001 0 eng d
- 020 __ |a 0844234451 (alk. paper)
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HF6146.T42 |b H36 1997
- 100 1_ |a Hawthorne, Timothy R.
- 245 14 |a The complete guide to infomercial marketing / |c Timothy R. Hawthorne.
- 260 __ |a Lincolnwood, Ill. : |b NTC Business Books, |c c1997.
- 300 __ |a xvi, 319 p. : |b ill. ; |c 25 cm.
- 500 __ |a Includes index.
- 650 _0 |a Television advertising.