机读格式显示(MARC)

• 000 01072cam a2200337 a 4500

• 001 0000373621

• 003 CAL

• 005 20190926095400.0

• 008 960620s1996 nyu b 001 0 eng

• 010 __ |a 96028877

• 020 __ |a 0132361752

• 040 __ |a DLC |c DLC

• 050 00 |a HF1416 |b .U85 1996

• 082 00 |a 658.8/48 |2 20

• 090 __ |a F740.2/E7

• 093 __ |a F740.2 |2 /3rd

• 094 __ |a 29.443 |2 3rd

• 099 __ |a CAL 022000402551

• 100 1_ |a Usunier, Jean-Claude. |0 CAL n2005251213# |7 ba0yba0y

• 245 10 |a Marketing across cultures / |c Jean-Claude Usunier.

• 250 __ |a 2nd ed.

• 260 __ |a New York : |b Prentice Hall, |c 1996.

• 300 __ |a vii, 270 p. ; |c 23 cm.

• 500 __ |a First ed. has title: International marketing : a cultural approach.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Intercultural communication.

• 650 _0 |a International business enterprises |x Social aspects.

• 650 _0 |a Export marketing |x Social aspects.

• 700 1_ |a Usunier, Jean-Claude. |t International marketing.

• 920 __ |a 222016 |z 1

• 998 __ |a WUL