机读格式显示(MARC)

• 000 00708cam a22002411 4500

• 001 0000374475

• 005 20191010085000.0

• 008 720218s1966 nyuak 000 0 eng

• 010 __ |a 66021963

• 035 __ |a (DLC) 66021963

• 035 __ |a (OCoLC)245373

• 040 __ |a DLC |c ODaWU |d OCoLC |d DLC

• 042 __ |a premarc

• 050 00 |a HF6178 |b .H35

• 082 00 |a 659.112 |2 21

• 090 __ |a F713.52/E23

• 093 __ |a F713.52 |2 4

• 100 1_ |a Hanan, Mack.

• 245 14 |a The critical partnership; |b standards of advertising agency selection and performance.

• 260 __ |a [New York] |b American Management Association |c [1966]

• 300 __ |a 165 p. |b illus., forms. |c 26 cm.

• 650 _0 |a Advertising agencies.

• 920 __ |a 222016 |z 1