机读格式显示(MARC)
- 010 __ |a 7-5086-0141-6 |d CNY28.00
- 099 __ |a CAL 012005093725
- 100 __ |a 20061017d2005 em y0chiy0121 ea
- 200 1_ |a 深度营销vs.讨巧营销 |A shen du ying xiao vs. tao qiao ying xiao |d = Meaningful marketing |f (美) 道戈·霍尔, 杰里·斯坦普著 |g 赵恒译 |z eng
- 210 __ |a 北京 |c 中信出版社 |d 2005
- 225 2_ |a 中信营销译丛 |A zhong xin ying xiao yi cong
- 410 _0 |1 2001 |a 中信营销译丛 |A Zhong Xin Ying Xiao Yi Cong
- 510 1_ |a Meaningful marketing |A Meaningful Marketing |z eng
- 606 0_ |a 市场营销学 |A shi chang ying xiao xue
- 701 _1 |a 霍尔, |A huo er |b D. |g (Hall, Doug) |4 著
- 701 _1 |a 斯坦普, |A si tan pu |b 杰里 |4 著
- 702 _0 |a 赵恒 |A zhao heng |4 译
- 801 _0 |a CN |b RUC |c 20050908
- 801 _2 |a CN |b LJUZC |c 20061017
- 905 __ |a LJUZC |d F713.50/229