机读格式显示(MARC)
- 000 00811cam a2200253 a 4500
- 008 940111s1995 ohua b 001 0 eng
- 020 __ |a 0538838477 (acid-free paper)
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HF5415.5 |b .N33 1995
- 100 1_ |a Naumann, Earl, |d 1946-
- 245 10 |a Creating customer value : |b the path to sustainable competitve advantage / |c by Earl Naumann.
- 260 __ |a Cincinnati, Ohio : |b Thomson Executive Press, |c c1995.
- 300 __ |a xv, 279 p. : |b ill. ; |c 24 cm.
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Consumer satisfaction.
- 650 _0 |a Customer services.