机读格式显示(MARC)

• 000 00799nam a2200229 i 4500

• 001 0000378737

• 005 20191126110700.0

• 008 070405s2005 njua b 001 0 eng d

• 020 __ |a 1563180367

• 040 __ |a JLUZC |c JLUZC

• 090 __ |a F713.5/E217

• 093 __ |a F713.5 |2 5

• 100 1_ |a Lapointe, Patrick, |e author.

• 245 10 |a Marketing by the dashboard light: |b How to get more insight, foresight, and accountability from your marketing investments/ |c by Patrick Lapointe.

• 264 _1 |a [New Jersey] : |b Marketing NPV, |c 2005

• 300 __ |a 234 pages: |b illustrations ; |c 24 cm.

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 500 __ |a Includes index.

• 504 __ |a Includes biliographical reference (pages 5-9) and index.

• 920 __ |a 222016 |z 1