机读格式显示(MARC)

• 000 00858cam a2200289 a 4500

• 001 0000373892

• 003 CAL

• 005 20190929100200.0

• 008 030523s1989 nyua 001 0 eng

• 010 __ |a 88047707

• 020 __ |a 0814458343

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.126 |b .L57 1989

• 082 00 |a 658.8/4 |2 19

• 090 __ |a F713.58/E4

• 093 __ |a F713.58 |2 4

• 099 __ |a CAL 022003103616

• 100 1_ |a Ljungren, Roy G. |0 CAL n2005143997# |7 ba0yba0y

• 245 14 |a The business-to-business direct marketing handbook / |c Roy G. Ljungren.

• 260 __ |a New York : |b American Management Association, |c c1989.

• 300 __ |a vi, 456 p. : |b ill. ; |c 26 cm.

• 500 __ |a Includes index.

• 650 _0 |a Direct marketing.

• 650 _0 |a Industrial marketing.

• 650 _0 |a Telemarketing.

• 710 2_ |a American Management Association.

• 920 __ |a 222016 |z 1