机读格式显示(MARC)

• 000 00851nam a2200277 a 4500

• 001 0000373724

• 003 CAL

• 005 20190927105200.0

• 008 710601s1971 nyua bs 00110 eng

• 010 __ |a 74122547

• 040 __ |d FDU |c FDU

• 050 00 |a HF5415 |b .N229

• 082 0_ |a 658.8

• 090 __ |a F713.1/E3

• 093 __ |a F713.1 |2 5

• 099 __ |a CAL 022000908454

• 100 1_ |a Narver, John C. |0 CAL n2005177616# |7 ba0yba0y

• 245 10 |a The marketing economy : |b an analytical approach / |c [by] John C. Narver [and] Ronald Savitt.

• 260 __ |a New York : |b Holt, Rinehart and Winston, |c 1971.

• 300 __ |a xvi, 432 p. : |b ill. ; |c 24 cm.

• 490 0_ |a Holt, Rinehart and Winston marketing series

• 504 __ |a Includes bibliographies.

• 650 _0 |a Marketing.

• 700 1_ |a Savitt, Ronald. |0 CAL n2005215456# |7 ba0yba0y

• 920 __ |a 222016 |z 1

• 998 __ |a FDU