机读格式显示(MARC)

• 000 00744cam a2200241Ia 4500

• 001 0000378710

• 003 OCoLC

• 005 20191126085900.0

• 008 050314s2005 txua e 000 0 eng

• 020 __ |a 1584710780 |c (hbk.)

• 040 __ |a UKM |c UKM |d BAKER |d CUY |d OUN

• 090 __ |a F760.5/E23

• 093 __ |a F760.5 |2 5

• 245 04 |a The power of retail branding / |c Arthur A. Winters ... [et al.]

• 260 __ |a New York, NY. : |b Visual Reference Publications ; |b Watson-Guptill [distributor], |c c2005

• 300 __ |a 176 p. : |b col. ill. ; |c 31 cm

• 650 _0 |a Brand name products

• 650 _0 |a Brand name products |x Management

• 650 _0 |a Advertising

• 650 _0 |a Business names

• 650 _0 |a Product management

• 700 1_ |a Winters, Arthur A

• 920 __ |a 222016 |z 1