机读格式显示(MARC)
- 000 00886nam a2200277 a 4500
- 008 921216s1991 nyuab 001 0 eng
- 050 00 |a HF5415.2 |b .T47 1991
- 082 00 |a 658.8/3/0973 |2 20
- 100 1_ |a Thomas, Richard K., |d 1944-
- 245 10 |a Desktop marketing : |b lessons from America's best / |c Richard K. Thomas and Russell J. Kirchner.
- 260 __ |a Ithaca, NY : |b American Demographic Books, |c 1991.
- 300 __ |a 227 p. : |b ill., maps ; |c 23 cm.
- 500 __ |a Includes index.
- 650 _0 |a Marketing research |z United States |x Data processing.
- 650 _0 |a Marketing research |z United States |x Case studies.
- 700 1_ |a Kirchner, Russell J.