机读格式显示(MARC)

• 000 00931cam 2200301 a 4500

• 001 0000053391

• 003 CAL

• 005 20060310095700.0

• 008 060310r19991998cc a b 001 0 eng d

• 020 __ |a 7111064410

• 040 __ |c CUFE |d HST

• 041 0_ |a eng |b chi

• 090 __ |a F713.5/E1

• 093 __ |a F713.5 |2 4

• 099 __ |a CAL 022002217399

• 100 1_ |a Boone, Louis E.

• 245 10 |a Contemporary marketing = |b 网络时代的市场营销 : wired / |c Louis E. Boone and David L. Kurtz.

• 246 31 |a 网络时代的市场营销

• 250 __ |a 9th ed.

• 260 __ |a 北京 : |b 机械工业出版社, |c 1999.

• 300 __ |a lxi, 742, [83] p. : |b ill. ; |c 26 cm.

• 440 _0 |a 世界经济管理文库

• 440 _0 |a MBA专业精品教材

• 504 __ |a Includes bibliographical references and index.

• 534 __ |p Reprint. Origanlly published: |c Fort Worth, TX : Dryden Press, c1998. |z 0030185971 |z 0030211379.

• 650 _0 |a Marketing.

• 700 1_ |a Kurtz, David L.

• 920 __ |a 222016 |z 2