机读格式显示(MARC)

• 000 00836cam a2200265 4500

• 001 0000373684

• 005 20190927104200.0

• 008 721107s1973 nyua b 001 0 eng

• 010 __ |a 72011716

• 020 __ |a 0070079218 (pbk.)

• 035 __ |a (DLC) 72011716

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.13 |b .B7 1973

• 082 00 |a 658.8 |2 21

• 090 __ |a F713.56/E4

• 093 __ |a F713.56 |2 4

• 100 1_ |a Britt, Steuart Henderson, |d 1907- |e comp.

• 245 10 |a Marketing management and administrative action |c [compiled by] Steuart Henderson Britt [and] Harper W. Boyd, Jr.

• 250 __ |a 3d ed.

• 260 __ |a New York, |b McGraw-Hill |c [1973]

• 300 __ |a xiii, 693 p. |b illus. |c 23 cm.

• 504 __ |a Includes bibliographical references.

• 650 _0 |a Marketing |x Management.

• 700 1_ |a Boyd, Harper W., |e joint comp.

• 920 __ |a 222016 |z 1