机读格式显示(MARC)

• 000 00823cam a2200289 a 4500

• 001 0000374116

• 003 CAL

• 005 20190929164100.0

• 008 720721s1972 nyua b 001 0 eng

• 010 __ |a 70187050

• 020 __ |a 0060470070

• 035 __ |a (DLC) 70187050

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.2 |b .W45

• 082 00 |a 658.8/3/018

• 090 __ |a F713.52/E17

• 093 __ |a F713.52 |2 5

• 099 __ |a CAL 022018021337

• 100 1_ |a Wentz, Walter B.

• 245 10 |a Marketing research : |b management and methods / |c Walter B. Wentz.

• 260 __ |a New York : |b Harper & Row, |c 1972.

• 300 __ |a xii, 590 p. : |b ill. ; |c 24 cm.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Marketing research.

• 650 _0 |a Marketing research |x Statistical methods.

• 920 __ |a 222016 |z 1

• 998 __ |a XMU