机读格式显示(MARC)

• 000 00874cam a2200265 a 4500

• 090 __ |a F713.8/E28

• 093 __ |a F713.8 |2 5

• 001 0000374049

• 005 20190929153300.0

• 008 960710s1997 ilua f 001 0 eng

• 035 __ |a (DLC) 96032303

• 010 __ |a 96032303

• 020 __ |a 0844259144 (alk. paper)

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5730 |b .S73 1997

• 082 00 |a 658.8/1 |2 20

• 100 1_ |a Stein, Donna Baier.

• 245 10 |a Write on target : |b the direct marketer's copywriting handbook / |c Donna Baier Stein, Floyd Kemske ; foreword by Bob Stone.

• 260 __ |a Lincolnwood, Ill. : |b NTC Business Books, |c c1997.

• 300 __ |a vii, 274 p. : |b ill. ; |c 25 cm.

• 500 __ |a Includes index.

• 650 _0 |a Sales letters |v Handbooks, manuals, etc.

• 650 _0 |a Advertising copy |v Handbooks, manuals, etc.

• 700 1_ |a Kemske, Floyd, |d 1947-

• 920 __ |a 222016 |z 1