机读格式显示(MARC)
- 000 00861pam a2200289 a 4500
- 008 860528s1986 nyu 001 0 eng d
- 020 __ |a 0471844578 : |c $22.95
- 035 __ |a 9(DLC) 86013303
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HC110.C6 |b S48 1986
- 082 00 |a 658.8/343/0973 |2 19
- 100 1_ |a Settle, Robert B.
- 245 10 |a Why they buy : |b American consumers inside and out / |c Robert B. Settle, Pamela L. Alreck.
- 260 __ |a New York : |b Wiley, |c c1986.
- 300 __ |a xiv, 351 p. ; |c 24 cm.
- 500 __ |a Includes index.
- 650 _0 |a Consumers |z United States.
- 650 _0 |a Consumers' preferences |z United States.
- 650 _0 |a Brand choice |z United States.
- 700 1_ |a Alreck, Pamela L.