机读格式显示(MARC)
- 000 00669nam a2200229 4500
- 008 700820s1970 nyua bs 00110 eng
- 040 __ |a DLC |c DLC |d CIN
- 050 00 |a HF5415 |b .K596
- 245 10 |a Computer innovations in marketing |c [by] Evelyn Konrad and others
- 260 __ |a [New York] |b American Management Association |c [1970]
- 300 __ |a xi, 387 p. |b illus. |c 25 cm
- 504 __ |a Includes bibliographical references
- 650 _0 |a Marketing |x Data processing