机读格式显示(MARC)
- 000 00968cam a2200301 4500
- 008 900510s1991 nyu 00110 eng
- 010 __ |a 90038120 //r952
- 020 __ |a 0471526487 (alk. paper)
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HF5415.13 |b .G68 1991
- 099 __ |a CAL 022000395821
- 100 1_ |a Graham, John R. |q (John Rushton), |d 1931- |0 CAL n2005090483# |7 ba0yba0y
- 245 10 |a Magnet marketing : |b the ultimate strategy for attracting and holding customers / |c John R. Graham with Steven J. Bennett.
- 260 __ |a New York : |b Wiley, |c c1991.
- 300 __ |a xiv, 242 p. ; |c 24 cm.
- 500 __ |a Includes index.
- 650 _0 |a Consumer satisfaction.
- 650 _0 |a Customer services.
- 650 _0 |a Marketing |x Management.
- 700 1_ |a Bennett, Steven J., |d 1951- |0 CAL n2005017970# |7 ba0yba0y