机读格式显示(MARC)

• 000 00970cam a2200325 a 4500

• 001 0000373666

• 003 CAL

• 005 20190926151800.0

• 008 030213s2003 ohua 001 0 eng d

• 010 __ |a 2003275731

• 020 __ |a 0538727195

• 035 __ |a (OCoLC)ocm51642520

• 040 __ |a NGR |c NGR |d DLC

• 042 __ |a lccopycat

• 050 00 |a HF5415 |b .J635 2003

• 082 00 |a 658.8 |2 22

• 090 __ |a F713.36/E30

• 093 __ |a F713.36 |2 4

• 099 __ |a CAL 022004004260

• 100 1_ |a Jones, Susan K., |d 1949-

• 245 10 |a Marketing convergence : |b how the leading companies are profiting from integrating online and offline marketing strategies / |c Susan K. Jones, Ted Spiegel.

• 260 __ |a Mason, OH : |b South-Western/Thomson Learning, |c 2003.

• 300 __ |a 232 p. : |b ill. ; |c 24 cm.

• 500 __ |a Includes index.

• 650 _0 |a Marketing.

• 650 _0 |a Internet marketing.

• 650 _0 |a Electronic commerce.

• 700 1_ |a Spiegel, Ted.

• 920 __ |a 222016 |z 1

• 998 __ |a SJT