机读格式显示(MARC)

• 000 00905cam a22003014a 4500

• 001 0000374366

• 003 CAL

• 005 20191009092200.0

• 008 011002s2002 mau b 001 0 eng

• 010 __ |a 2001051536

• 020 __ |a 1578512441 (cl.)

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.5 |b .M3855 2002

• 082 00 |a 658.8/12 |2 21

• 090 __ |a F713.5/E164

• 093 __ |a F713.5 |2 4

• 095 __ |a 4910.13 |2 6

• 099 __ |a CAL 022004016098

• 100 1_ |a McKenna, Regis.

• 245 10 |a Total access : |b giving customers what they want in an anytime, anywhere world / |c Regis McKenna.

• 260 __ |a Boston, Mass. : |b Harvard Business School Press, |c c2002.

• 300 __ |a xv, 252 p. ; |c 24 cm.

• 504 __ |a Includes bibliographical references (p. 227-236) and index.

• 650 _0 |a Customer services.

• 650 _0 |a Customer relations.

• 650 _0 |a Consumer satisfaction.

• 920 __ |a 222016 |z 1

• 998 __ |a RUC