机读格式显示(MARC)

• 000 00676cam a22002531 4500

• 001 0000373851

• 005 20190927163900.0

• 008 721220s1963 mau b 000 0 eng

• 010 __ |a 63013000

• 035 __ |a (DLC) 63013000

• 035 __ |a (OCoLC)521998

• 040 __ |a DLC |c OClU |d OCoLC |d DLC

• 042 __ |a premarc

• 050 00 |a HF5415 |b .B47

• 082 0_ |a 658.8082

• 090 __ |a F713.50/E46

• 093 __ |a F713.50 |2 5

• 100 1_ |a Bliss, Perry, |e ed.

• 245 10 |a Marketing and the behavioral sciences; |b selected readings.

• 260 __ |a Boston, |b Allyn and Bacon, |c 1963.

• 300 __ |a 560 p. |c 22 cm.

• 504 __ |a Includes bibliography.

• 650 _0 |a Marketing.

• 920 __ |a 222016 |z 1