机读格式显示(MARC)

• 000 00938cam a2200325 a 4500

• 001 0000374196

• 003 CAL

• 005 20190930095900.0

• 008 010801s2002 nyu 001 0 eng

• 010 __ |a 2001045637

• 020 __ |a 0471395625 (cloth : alk. paper)

• 020 __ |a 9780471395621

• 040 __ |a DLC |c DLC |d DLC

• 042 __ |a pcc

• 050 00 |a HF5415.32 |b .G64 2002

• 082 00 |a 658.8/3 |2 21

• 090 __ |a F713.55/E32

• 093 __ |a F713.55 |2 4

• 099 __ |a CAL 022011000685

• 100 1_ |a Goebert, Bonnie.

• 245 10 |a Beyond listening : |b learning the secret language of focus groups / |c Bonnie Goebert with Herma M. Rosenthal.

• 260 __ |a New York : |b John Wiley & Sons, |c c2002.

• 300 __ |a xvi, 224 p. |c 24 cm.

• 500 __ |a Includes index.

• 650 _0 |a Consumers' preferences.

• 650 _0 |a Consumer behavior.

• 650 _0 |a Focused group interviewing.

• 700 1_ |a Rosenthal, Herma M.

• 920 __ |a 222016 |z 1

• 998 __ |a XMU