机读格式显示(MARC)

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• 001 0000378695

• 003 CAL

• 005 20191125154800.0

• 008 991228s2000 mau 001 0 eng

• 010 __ |a 99045219

• 020 __ |a 0750672595 (pbk.)

• 040 __ |a DLC |c DLC |d DLC

• 042 __ |a pcc

• 050 00 |a HF5415.1265 |b .K64 2000

• 082 00 |a 658.8 |2 21

• 090 __ |a F713.36/E59

• 093 __ |a F713.36 |2 4

• 099 __ |a CAL 022010106670

• 100 1_ |a Kohl, Susan, |d 1959-

• 245 10 |a Getting attention : |b leading-edge lessons for publicity and marketing / |c Susan Y. Kohl.

• 246 14 |a Getting @ttention

• 260 __ |a Boston : |b Butterworth Heinemann, |c c2000.

• 300 __ |a xx, 174 p. ; |c 24 cm.

• 500 __ |a Includes index.

• 650 _0 |a Internet marketing.

• 650 _0 |a Marketing.

• 650 _0 |a Public relations.

• 856 1_ |a ftp-ab.calis.edu.cn:tftpserv:userv123 |b /201004003/022010106670/F001.jpg |u http://ftp-ab.calis.edu.cn:3000/view.asp?oid=/201004003/022010106670&type=1 |2 封面

• 856 1_ |a ftp-ab.calis.edu.cn:tftpserv:userv123 |b /201004003/022010106670/M001.jpg |u http://ftp-ab.calis.edu.cn:3000/view.asp?oid=/201004003/022010106670&type=3 |2 目次

• 920 __ |a 222016 |z 1

• 921 __ |a CASHL |b CEPIEC |c 9780750672597

• 998 __ |a CALIS