机读格式显示(MARC)

• 000 00741nam a22002657a 4500

• 001 0000373983

• 003 CAL

• 005 20190929143200.0

• 008 740506s1967 enk 001 0 eng

• 010 __ |a 67026691

• 035 __ |a (Sirsi) a513130

• 040 __ |a DLC |c DLC |d UKM

• 050 00 |a HF5415.15 |b .M4 1967

• 082 0_ |a 658.8

• 090 __ |a F713.5/E80

• 093 __ |a F713.5 |2 4

• 099 __ |a CALB022011338094

• 100 1_ |a Medcalf, Gordon.

• 245 10 |a Marketing and the brand manager / |c by Gordon, Medcalf.

• 260 __ |a Oxford : |b Pergamon Press, |c c1967.

• 300 __ |a xv, 252 p. ; |c 21 cm.

• 490 0_ |a Commonwealth and international library. The essentials of marketing series

• 500 __ |a Includes index.

• 920 __ |a 222016 |z 1

• 998 __ |a RUC