机读格式显示(MARC)
- 000 00965cam a2200313 a 4500
- 008 940806s1971 nyu b 00110 eng
- 020 __ |a 0471956260 (pbk.)
- 040 __ |a DLC |c NKL |d free
- 050 00 |a HF5415.1 |b .W53
- 082 00 |a 658.8/00973 |2 21
- 099 __ |a CAL 021999611825
- 100 1_ |a Wish, John R. |0 CAL n2005267054# |7 ba0yba0y
- 245 10 |a Marketing and social issues : |b an action reader / |c edited by John R. Wish and Stephen H. Gamble.
- 260 __ |a New York : |b Wiley, |c 1971
- 300 __ |a xi, 382 p. ; |c 24 cm.
- 490 0_ |a The Wiley marketing series
- 504 __ |a Includes bibliographical references.
- 651 _0 |a United States |x Social conditions |y 1960-1980.
- 700 1_ |a Gamble, Stephen Holland. |0 CAL n2005081769# |7 ba0yba0y