机读格式显示(MARC)
- 000 01011cam a2200301 a 4500
- 008 900402s1990 ilua f 001 0 eng
- 020 __ |a 0844231975 (cl.)
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HF5415.13 |b .H52 1990
- 099 __ |a CAL 022001018470
- 100 1_ |a Hiebing, Roman G. |0 CAL n2005105576# |7 ba0yba0y
- 245 10 |a How to write a successful marketing plan : |b a disciplined and comprehensive approach / |c Roman G. Hiebing, Jr., Scott W. Cooper.
- 260 __ |a Lincolnwood, Ill., U.S.A. : |b NTC Business Books, |c c1990.
- 300 __ |a xviii, 342 p. : |b ill. ; |c 29 cm.
- 500 __ |a Includes index.
- 650 _0 |a Marketing |x Management |x Handbooks, manuals, etc.
- 650 _0 |a Business planning |x Handbooks, manuals, etc.
- 700 1_ |a Cooper, Scott W. |0 CAL n2004517032# |7 ba0yba0y