机读格式显示(MARC)

• 000 00865cam a2200277 4500

• 001 0000380292

• 005 20191203153200.0

• 008 751211n1967 xx 000 0 eng u

• 010 __ |a 66029750

• 040 __ |c ZOW |d KSU |d UtOrBLW

• 050 00 |a HF5415 |b .H212 1967

• 082 0_ |a 658.8

• 090 __ |a F713.5/E248

• 093 __ |a F713.5

• 100 1_ |a Hansen, Harry L., |d 1911-1992

• 245 10 |a Marketing: text, techniques, and cases / |c by Harry L. Hansen

• 250 __ |a Third edition

• 264 _1 |a Homewood, Ill. : |b R.D. Irwin, |c 1967

• 300 __ |a xiii, 1024 pages : |b illustrations ; |c 24 cm

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 500 __ |a First-2d edition published under title: Marketing: text, cases, and readings

• 504 __ |a Bibliographical footnotes

• 650 _0 |a Marketing

• 920 __ |a 222016 |z 1