机读格式显示(MARC)

• 000 01089cam a22003014a 4500

• 090 __ |a F715/E15

• 093 __ |a F715 |2 5

• 001 0000374227

• 005 20190930110000.0

• 008 020315s2002 nyua b 001 0 eng

• 010 __ |a 2002003744

• 020 __ |a 0071379495

• 040 __ |a DLC |c DLC |d DLC

• 042 __ |a pcc

• 050 00 |a HD30.3 |b .A73 2002

• 082 00 |a 658.4/5 |2 21

• 100 1_ |a Argenti, Paul A.

• 245 14 |a The power of corporate communication : |b crafting the voice and image of your business / |c Paul Argenti, Janis Forman.

• 260 __ |a New York : |b McGraw-Hill, |c c2002.

• 300 __ |a vii, 294 p. : |b ill. ; |c 25 cm.

• 504 __ |a Includes bibliographical references (p. 267-282) and index.

• 650 _0 |a Communication in management.

• 650 _0 |a Corporations |x Public relations.

• 650 _0 |a Communication in organizations.

• 700 1_ |a Forman, Janis.

• 856 42 |3 Contributor biographical information |u http://www.loc.gov/catdir/bios/mh041/2002003744.html

• 856 42 |3 Publisher description |u http://www.loc.gov/catdir/description/mh021/2002003744.html

• 920 __ |a 222016 |z 1