机读格式显示(MARC)
- 010 __ |a 7-5086-0589-6 |d CNY25.00
- 099 __ |a CAL 012006051655
- 100 __ |a 19980227d2006 ekmy0chiy0121 ea
- 200 1_ |a 公关前沿 |A Gong Guan Qian Yan |f (美) 理查德·拉尔默著 |d = Full frontal PR |e building buzz about your business, your product, or you |f Richard Laermer |g 邢伟译 |z eng
- 210 __ |a 北京 |c 中信出版社 |d 2006
- 225 2_ |a 彭博咨讯系列丛书 |A Peng Bo Zi Xun Xi Lie Cong Shu
- 410 _0 |1 2001 |a 彭博咨讯系列丛书
- 500 10 |a Full frontal PR: building buzz about your business, your product, or you |m Chinese
- 606 0_ |a 企业管理 |A qi ye guan li |x 公共关系学
- 701 _1 |a 拉尔默 |A La Er Mo |g (Laermer, Richard) |4 著
- 702 _0 |a 邢伟 |A Xing Wei |4 译
- 801 _0 |a CN |b NUL |c 20060515
- 801 _2 |a CN |b PUL |c 20060828
- 905 __ |a LJUZC |d F272.9/154