机读格式显示(MARC)

• 000 00948cam a2200325 a 4500

• 001 0000374318

• 003 CAL

• 005 20191008150800.0

• 008 950517s1996 nyu 001 0 eng

• 010 __ |a 95022196

• 020 __ |a 0070652910 (HC)

• 020 __ |a 0070653283 (pbk.)

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5827.2 |b .T76 1996

• 082 00 |a 659.1/11 |2 20

• 090 __ |a F274/E15

• 093 __ |a F274 |2 5

• 093 __ |a F713.50 |2 5

• 099 __ |a CAL 022017097013

• 100 1_ |a Trout, Jack.

• 245 14 |a The new positioning : |b the latest on the world's #1 business strategy / |c Jack Trout with Steve Rivkin.

• 260 __ |a New York : |b McGraw-Hill, |c 1996.

• 300 __ |a xi, 173 p. ; |c 24 cm.

• 500 __ |a Sequel to: Positioning / Al Ries and Jack Trout. c1986.

• 500 __ |a Includes index.

• 650 _0 |a Positioning (Advertising)

• 700 1_ |a Rivkin, Steve, |d 1947-

• 700 1_ |a Ries, Al. |t Positioning.

• 920 __ |a 222016 |z 1

• 998 __ |a JNU