机读格式显示(MARC)

• 000 00938cam a2200301Ii 4500

• 001 0000378744

• 003 OCoLC

• 005 20191126144000.0

• 008 940818s1994 ilu b 001 0 eng d

• 020 __ |a 1557385300

• 040 __ |a DSC |e rda |c DSC |d EMU |b eng

• 090 __ |a F713.52/E26

• 092 __ |a 658.83

• 093 __ |a F713.52 |2 5

• 100 1_ |a Templeton, Jane Farley

• 245 14 |a The focus group : |b a strategic guide to organizing, conducting and analyzing the focus group interview / |c Jane Farley Templeton

• 250 __ |a Rev. ed

• 264 _1 |a Chicago, Ill. : |b Probus Publishing Company, |c [1994]

• 264 _4 |c ©1994

• 300 __ |a xiv, 308 pages ; |c 24 cm

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 504 __ |a Includes bibliographical references and index

• 650 _0 |a Marketing research

• 650 _0 |a Advertising |x Research

• 650 _0 |a Focus groups

• 920 __ |a 222016 |z 1